![](https://i0.wp.com/news.dmaillard.com/wp-content/uploads/2023/07/EN-970x250-1.jpg?w=560&ssl=1)
Understanding the marketing funnel or customer journey is critical to effective SEO efforts. It means being able to map user intent, keywords, and content properly.
![](https://i0.wp.com/news.dmaillard.com/wp-content/uploads/2023/07/EN-970x250-1.jpg?w=560&ssl=1)
Understanding the marketing funnel or customer journey is critical to effective SEO efforts. It means being able to map user intent, keywords, and content properly.