LinkedIn is releasing an updated set of data on the state of the social network in 2023, with relevant statistics for marketers and advertisers.
- LinkedIn’s latest data reveals that the platform has 850+ million members and 59 million companies have a LinkedIn Page.
- Organic engagement on LinkedIn is strong, with 40% of visitors engaging with a page every week.
- LinkedIn Ads show higher effectiveness for brand lift than other top platforms for B2B and B2C brands.